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Mastering a Student-First Approach to Marketing Automation

With increasing distractions and decreasing attention spans, students are becoming harder to reach. Watch the webinar where The Ohio State University, Marketo and Fathom discuss how to leverage marketing automation to enroll and advance students.

Watch to learn now:

  • Marketing automation is leading the shift in the way universities market themselves
  • Marketing automation can personalize the student journey and lead to increased enrollment
  • Data drives meaningful conversations throughout the enrollment cycle