Webinars

Master the Nonlinear Buyer’s Journey: 5 Strategies to Streamline and Personalize Your Customer Experience

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The buyer’s journey looks a little different for every company, but every successful approach shares one thing in common — a highly personalized experience from start to finish.

Watch Garrett Ruiz, Head of Commercial Content Strategy, for his webinar, Master the Nonlinear Buyer’s Journey: 5 Strategies to Streamline and Personalize Your Customer Experience.

You'll learn:

  • The evolution of the traditional buyer’s journey, how it’s changed, and how to keep up with current customer expectations
  • What your buyer’s journey shouldn't look like, and common challenges you may encounter throughout your development process
  • 5 key tactics and best practices that will help make your company’s buyer’s journey as personalized, engaging, and effective as possible