Marketo's Secrets to Social Media Marketing

Curious to peek under the hood of Marketo’s social media marketing engine? Watch Lisa Marcyes, Sr. Social Media Marketing Manager, as she discusses the key elements to fueling a world class social media marketing strategy—from strategy, to content, to metrics.

You’ll learn:

• How to develop a winning social media marketing strategy
• How to choose the right social platforms for your organization
• The best ways to measure social media marketing to determine real business ROI