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Growth with Account-Based Marketing: The Story of SchoolDude

Powered by Marketo Real-Time Personalization, SchoolDude, the nation's leading education platform of cloud solutions for schools and universities, successfully deployed their Account-Based Marketing (ABM) campaigns across thousands of institutions. Within 90 days, they saw a 4x increase in web engagement and a 30% lift in webinar registrations that were directly impacted by ABM.

Watch this recording to learn how SchoolDude dramatically grew their marketing outreach and substantially improved their overall marketing ROI with Account-Based Marketing.

Don't miss out on how the Marketing Team at SchoolDude:

  • Leveraged Marketo for their ABM campaigns
  • Targeted named accounts to drive a 400% lift in web engagement
  • Generated a 30% increase in webinar registrations that were directly contributed to ABM