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Creating Engagement Programs

Accomplish complex nurturing with ease. In this webinar, you will review what an engagement program is and walk through all the steps needed to get one up and running – including adding content and audiences. You will also learn how you can use the dashboard to track the success of your engagement programs.

Key Topics Covered Include:
• Introduction to engagement programs and nurture streams
• Creating an engagement program
• Adding content to an engagement program
• Defining an audience for an engagement program
• Using the engagement program dashboard

Duration: 22 minutes