Use social media to learn about your customers. Acquire new customers, engage existing customers and build brand advocates by understanding who they are as individuals and how to engage them using polls, sweepstakes, referrals programs, and more.
Build your brand’s social network by making it easy for customers to share your content with their professional networks, friends, and family using built-in social media sharing buttons and shareable videos.
See what social marketing activity drives conversions and revenue. Easily integrate social metrics into your marketing reports to ensure your social investment is laser focused on activities that drive ROI.
Make it easy for visitors to fill in your website and landing page forms by using their social media profiles. Capture richer data on your customers to improve internal routing and segmentation for future campaigns.
Increase your ROI with personalized social ads. With our Ad Bridge offering, you can connect your rich customer behavioral data in the Audience Hub to Facebook, Google, LinkedIn, and other ad platforms to create more personal messages based on customer interests, intent, overall engagement, and more.Learn more
Social media is one of the most powerful ways to reach buyers today because it allows you to engage them on the platforms they use for information. With this valuable guide, discover how to leverage social media marketing to build your brand, drive demand, and engage buyers.GET GUIDE NOW See More Resources
Create, automate and measure campaigns across channels
Engage customers with relevant conversations in minutes
Communicate with customers wherever they are
Integrate social to find customers
and make them advocates
Target the right customers with personalized display ads
with customers on your website
Prove—and improve—your impact
on the business
Give customers content they want automatically