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APPLICATIONS - PREDICTIVE CONTENT

Recommend the right content to each person every time

Know What
Content You Have
To Recommend

Save time finding your content. Marketo crawls your website and automatically identifies your assets, such as videos, e-books, case studies, and blog posts. You simply choose which content gets recommended.

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Engage People With The Right Content

Make the most of every website visit. Use machine learning and predictive analytics to automatically put the most relevant content in front of each person who visits your site.

Boost Results And ROI With Predictive Recommendations

Get more ROI from your existing content. Leverage content consumption, profiles, and behavioral patterns to learn which content works best for each person, moving them through their customer journey faster.

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Learn What’s Working, And
What Isn’t

Learn which website content performs best across multiple metrics. Use learnings to continually optimize existing content, as well as create new content that resonates with customers.

DRIVE ENGAGEMENT EVERYWHERE

Choose the applications
that fit your marketing today… and tomorrow

Marketing Automation

Create, automate and measure campaigns across channels

Account-Based Marketing

Laser focus with
account-based marketing

Email

Engage customers with relevant conversations in minutes

Mobile

Communicate with customers wherever they are

Social

Integrate social to find customers
and make them advocates

Digital Ads

Target the right customers with personalized display ads

Web

Interact dynamically
with customers on your website

Marketing Analytics

Prove—and improve—your impact
on the business

Predictive Content

Give customers content they want automatically

MARKETO ENGAGEMENT MARKETING PLATFORM

Drive engagement everywhere,
at scale…from a single platform

SEE PLATFORM

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