Gathering marketing data is part of any strategic planning process, but applying that data to future marketing decisions, knowing what works and what doesn't, will help develop stronger marketing campaigns and strategies, resulting in betters sales and revenue.
Marketo's analytics software allows you to share progress many different ways with your marketing team. Visual reports and dashboards are easy to create using our intuitive, drag-and-drop interface or customize one of our out-of-the-box reports allowing your data to be easily interpreted.
Our marketing analytics can show you:
Analyzing data allows teams to focus their investments where they have the most impact. Qualifying marketing efforts is an important part of the success of any strategy. Identify which channels and campaigns deliver the most revenue and highest marketing ROI so teams can place resources where they will have the most impact.
Download our Definitive Guide to Marketing Metrics and Analytics and see what you can achieve with Marketo.