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Lead Generation Websites

Website Monitoring

Website monitoring helps you to take lead tracking to the next level. It lets you know why prospects come back to your site, which pages do they visit, and how often they return. With Marketo's website monitoring capabilities, you can:

Here is a chart from MarketingSherpa's Lead Generation Benchmark Survey. It shows that many marketers have started to increase their lead generation spending, especially on website optimization, social media, and SEO.

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