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B2b Internet Marketing

Google's 2011 B2B Marketing Outlook for Demand Generation and Marketing Mix

In 2011, B2B marketing relied heavily on the Internet, and digital marketing yielded substantial results for marketers. These are two key findings of a Google-commissioned survey of 600+ B2B marketing experts from various industries.

Among other things, the survey also found that:

For more information on B2B internet marketing, download the B2B Enterprise Content Marketing: 2015 Benchmarks, Budgets, and Trends ebook.

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