Marketo University

Sales Integration

Provide engaged, Marketing-qualified leads to Sales

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With Marketo Sales Insight, you can provide your sales teams with a prioritized list of the leads, how those leads have been engaging with your brand, and Marketo campaigns they can be added to--all within their CRM. Lean about using MSI to focus the sales team's efforts on the leads mostly likely to close.

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Watch how to configure Marketo Sales Insight and sync lead information to a CRM.

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View steps for configuring and using Marketo Sales Insight.

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Check what you’ve learned about Marketo Sales Insight.

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Learn how Marketo Sales Insight works and how it enables sales professionals to focus on the leads that matter most.

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Check what you've learned about using Marketo Sales Insight for sales professionals.

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By combining information from your CRM and insights gathered by Marketo, Marketo Sales Engage shows you where your prospects are in the sales and marketing funnel. Learn to use targeted messaging to nurture leads until they’re ready to buy, with coordinated and personalized engagement at each step of the sales process. 

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View guidelines for using Marketo Sales Engage to drive engagement throughout the sales cycle.

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Check what you've learned about Marketo Sales Engage.

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  • 1 Learn
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By combining information from your CRM and insights gathered by Marketo, Marketo Sales Engage shows you where your prospects are in the sales and marketing funnel. Learn how to enable Sales teams to use targeted messaging to nurture leads until they’re ready to buy, with coordinated and personalized engagement at each step of the sales process. Learn how to create interesting moments and enable Marketo campaigns for Sales Engage, and how to locate MSE data in your Marketo database.

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View guidelines for using Marketo Sales Engage to drive engagement throughout the sales cycle.

Take Me There

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Check what you've learned about Marketo Sales Engage.

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Additional Resources

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Definitive guide to Sales Lead Qualification and Sales Development

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