The Marketing Budget Diaries

Marketing budgets are tough! Regardless of industry or title, marketers struggle to track their spend on marketing programs and stay on budget. Just like every other department, marketing teams need a system to effectively manage operational data and budgets.

Marketo Financial Management gives you an up-to-date view of spend, enabling marketers to forecast accurately, find and reallocate program dollars, and spend to plan. Download this ebook to learn how Marketo Financial Management can help you:

• Gain a complete picture of your marketing spend — what has been spent, and what is left over each month.
• Share information across an organization, even when your company has multiple, global offices.
• Make difficult budget decisions quickly and effectively.
• Save your marketing team valuable money and time.