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The brightest minds and most experienced
leaders in digital marketing

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Phil Fernandez
Chairman & Chief Executive Officer

Phil is a Silicon Valley veteran, with more than 30 years of experience building and leading breakout technology companies. Phil co-founded Marketo in 2006, and has led the company’s product vision and unique marketing and sales strategy to help Marketo become an acknowledged leader in digital marketing technology. Before Marketo, Phil was President and COO of Epiphany, a public enterprise software company known for its revolutionary marketing and analytics products. Earlier, he was COO at Red Brick Systems and held leadership positions at Metaphor Computer Systems, Stanford University Medical Center, and Masstor Systems. Phil is a well-known writer and speaker on topics related to digital marketing, marketing automation, big data, and entrepreneurialism, and is the author of Revenue Disruption (Wiley, 2012), which delivers bold new strategies for any company to transform its sales and marketing to accelerate revenue growth. Phil holds a bachelor’s degree in history from Stanford University.

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Fred Ball
EVP, Chief Administrative Officer

Fred has more than 20 years of business leadership experience from his tenure at both private and public companies. As CAO, he leads Marketo’s Global Corporate Development, Corporate Strategy, and Information Technology and Facilities teams. Central to his role is leading the company’s strategic planning as the business continues to scale to meet the needs of enterprise companies. Fred served as chief financial officer of Marketo for nearly five years prior to his role as CAO. Previously, Fred held CFO, COO, and other senior leadership positions at a number of leading internet companies, including but not limited to Webroot, BigBand Networks (NASDAQ: BBND), CalTrex, and KLA-Tencor Corporation (NASDAQ: KLAC). He serves on the board of Electro-Scientific Industries (NASDAQ: ESIO) and Advanced Energy (NASDAQ: AEIS). Fred holds a bachelor’s degree in accounting from Virginia Polytechnic Institute and State University.

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Steve Winter
EVP, Global Field Operations

Steve Winter is the Executive Vice President responsible for Global Field Operations at Marketo. A strategic executive with more than 20 years of experience, Steve previously held a number of key leadership positions at SAP. Most recently, he served as SAP’s global head of its Customer Line of Business Organization. During Winter’s nine years at SAP, he held several global leadership roles prior to heading its Customer LBO, including as the global head of Emerging Solutions for SAP where he was responsible for field and customer operations related to strategic solutions and new acquisition sales integration. Steve also served as the managing director for SAP UKI and as chief operating officer (COO) for SAP North America. Steve has held several other sales leadership roles for SAP including executive vice president of Enterprise Sales for SAP North America. Steve joined SAP in 2005 after a 12-year tenure with PeopleSoft, where he held various executive sales management roles, including vice president and general manager of the company’s Midwest region in Chicago. Steve was a founding partner of Sagebrook Technology Partners, where he focused on investment portfolio management, technology acquisitions, and organizational development from 1999 to 2003. In addition to his time with Sagebrook, Steve also served as interim CEO/president of Isochron Data Corporation from July 2000 through June 2001. Steve holds a bachelor’s degree in business administration of computer information systems from Georgia State University. Steve currently sits on the Board of Directors for Ziosk.

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Jason Holmes
EVP, Chief Operating Officer

Jason is a proven technology executive with over 15 years in leadership roles within traditional and SaaS companies. As COO, he’s charged with driving Marketo’s broad growth initiatives, unifying management of strategy, execution, and accountability of the entire organization as Marketo continues to grow. Jason previously held the position of chief customer officer, where he capitalized on his deep digital marketing domain expertise, customer knowledge, and customer passion to lead Marketo’s programs required to scale a world-class organization to meet the demands of a rapidly-growing customer base. Before joining Marketo, Jason held senior positions at Adobe Systems, Omniture (acquired by Adobe Systems), and Oracle. Jason holds a bachelor’s degree in finance from Arizona State University and an MBA in marketing from Northern Illinois University.

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Sanjay Dholakia
Chief Marketing Officer

Sanjay is responsible for extending Marketo’s thought leadership, driving overall marketing operations, developing business segments, and expanding the reach of the company’s solution partner ecosystem and customer network. Sanjay joins Marketo from Crowd Factory, where as CEO, he was responsible for the strategic direction and vision of the company. Prior to Crowd Factory, Sanjay was CMO at Lithium Technologies, the leading provider of Social CRM and software solutions. While at Lithium, he helped achieve dramatic year-over-year growth. Prior to joining Lithium, he served as SVP and general manager for SumTotal Systems, and was an advisor at McKinsey & Company and Andersen Consulting. Sanjay holds a bachelor’s degree in economics from the Wharton School at the University of Pennsylvania and an MBA in strategy and marketing from the Kellogg School of Management.

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Brian Kinion
Chief Financial Officer

Brian has 25-plus years of experience leading finance and accounting organizations through high growth, including 3 IPOs. As CFO, he is responsible for global financial reporting and compliance, financial planning and analysis, investor relations, and driving continuous process and system improvements to support the company’s growing operations. Brian was previously group vice president of finance. Prior to joining Marketo, Brian held a variety of finance leadership roles at SuccessFactors (acquired by SAP), CoTherix, Inc. (acquired by Actelion Pharmaceuticals), ClearSwift, and DigitalThink, among others. He began his career as an auditor at KPMG, earned a B.S. in accounting and MBA (finance concentration) from St. Mary’s College of California.

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Nick Bonfiglio
SVP, Product Development

Nick is responsible for global engineering, product management and cloud operations, including privacy services, at Marketo. Nick brings nearly 20 years of experience in product development, information technologies and customer service. Prior to Marketo, Nick managed development and revenue generating data centers for other leading companies, including CollabNet, Portera, and 3DO. He also served as the Chief Technologist for Lucasfilm where his team was at the forefront of inventing digital asset management solutions for the film industry during the creation of Star Wars Episode I. Nick holds a Bachelor of Science in Business/IT and he also holds a Masters in Business Administration from California State University.

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Margo Smith
SVP, Legal Affairs & General Counsel

Margo is responsible for Marketo's worldwide legal affairs and compliance. She has extensive experience representing public and private technology companies in M & A, commercial, compliance, litigation, IP, policy, privacy and international law matters. Most recently, Margo served as Senior Vice President and Chief Legal Officer at QuinStreet (NASDAQ: QNST), a digital marketing and media company. Margo previously was Executive Vice President and General Counsel at Verigy (NASDAQ: VRGY), now a part of Advantest Corporation. Margo began her legal career at Wilson Sonsini Goodrich & Rosati, where she worked with public and private companies through all stages of their development. Margo earned her J.D. from Columbia University School of Law and a Bachelor of Arts degree from the University of Washington.

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Joan Burke
SVP, Human Resources

As Senior Vice President of Human Resources, Joan is responsible for leading Marketo’s Human Resources operations and practices. Joan has over 25 years of experience in senior HR positions in progressively managed companies, designing and implementing innovative, results-oriented human resources programs and best practices. She began her HR career at John Hancock where she took on a variety of roles in building the human capital of this leading financial services firm. She has held the top HR position at leading technology companies, including Responsys, ZANTAZ and ShoreTel. Joan has a Bachelor of Arts from Albertus Magnus College.

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Robin Ritenour
SVP, Business Development

Robin has more than 20 years of partner strategy and marketing experience across both SAAS and traditional industries. As senior vice president of business development, Robin leads Marketo’s Business Development, Strategic Alliances and Partner teams. Prior to Marketo, Robin held several leadership positions, notably VP of Partner Strategy and Alliances at Adobe, and VP Strategic Alliances and GTM at Salesforce. In those roles, she helped to build and define partner value and the model for hyper growth and innovation with and through partners. At SAP Robin joined Global Marketing and then moved to the partner organization to support scale programs through SMB and Channel Partners and Systems Integration Program Management. Robin started her career at Goldman Sachs and Lehman Brothers building equity and commodity derivative products and markets. Robin holds a B.S.E in Biomedical Engineering from Duke University.

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David Morandi
Chief Technology Officer

David brings more than 25 years of enterprise and application software architecture and design experience to Marketo. As CTO, he applies his rich technical background to making Marketo’s technology powerful and enterprise class, yet easy-to-use. Most recently, David was CTO at Epiphany, where he led design teams working on metadata-driven applications, rich web user interface technology and highly scalable J2EE-based CRM applications. Before Epiphany, David was chief architect for Red Brick Systems. His earlier experience includes software development and management for Xerox Palo Alto, Network Computing, Inc., Metaphor Computer Systems and Masstor Systems. David holds a bachelor’s degree in microbiology from the University of Wyoming and completed graduate work at the Stanford University School of Medicine.

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Greg Higham
Chief Information Officer

With more than 25 years of leadership experience in fast-growing global organizations, Greg is responsible for leading the company’s focus on its world-class technology infrastructure, including implementing and evolving information systems and tools that enable aggressive business growth. Most recently, Greg served as CIO at FrontRange Solutions, where he spent the last four years directing and managing all information technology, SaaS operations and facilities functions. Previously, he served as CIO and VP of information systems and technology at Witness Systems, a $250 million public company (acquired by Verint for $1 billion). Prior experience also includes, VP of worldwide customer services for Epiphany (acquired by SSA Global) and leadership positions at Inovis, Peregrine Systems, Harbinger, Premenos and Tandem Computers. Greg holds a degree in computer technology from CDI San Francisco and is also a graduate of Stanford University’s Professional Education program.

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Shankar Venkataraman
Chief Scientist

As chief scientist,  Shankar is responsible for helping design and build Marketo’s next generation platform, applications, and analytics leveraging his deep experience. Shankar was previously appointed an IBM Distinguished Engineer and the CTO for the IBM Analytics Platform, and led IBM initiatives on Hadoop, Spark, and large-scale analytics. Prior to IBM, Shankar built a real-time streaming and dashboarding product that was acquired by Cognos in 2006. His earlier experience included engineering roles at Epiphany, Yodlee, Outride, Remedy, and Informix. Shankar holds an MBA from the HaaS School of Business at UC Berkeley and a Bachelor’s degree in Engineering from National Institute of Technology at Tiruchirapalli in India.

Board of Directors
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Phil Fernandez
Chairman & Chief Executive Officer

Phil is a Silicon Valley veteran, with more than 30 years of experience building and leading breakout technology companies. Phil co-founded Marketo in 2006, and has led the company’s product vision and unique marketing and sales strategy to help Marketo become an acknowledged leader in digital marketing technology. Before Marketo, Phil was President and COO of Epiphany, a public enterprise software company known for its revolutionary marketing and analytics products. Earlier, he was COO at Red Brick Systems and held leadership positions at Metaphor Computer Systems, Stanford University Medical Center, and Masstor Systems. Phil is a well-known writer and speaker on topics related to digital marketing, marketing automation, big data, and entrepreneurialism, and is the author of Revenue Disruption (Wiley, 2012), which delivers bold new strategies for any company to transform its sales and marketing to accelerate revenue growth. Phil holds a bachelor’s degree in history from Stanford University.

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Neeraj Agrawal
General Partner, Battery Ventures

Neeraj Agrawal is a General Partner at Battery Ventures, leading investments for the firm in enterprise software/SaaS, technology-enabled services and Internet companies. He was a founding investor in BladeLogic (acquired by BMC). His additional investments include Applimation (acquired by Informatica), Bazaarvoice, Brightree, Guidewire Software, Groupon (GRPN), Internet Brands (NASDAQ: INET), Omniture (acquired by Adobe), RealPage (NASDAQ: RP), and Wayfair (formerly CSN Stores).Neeraj joined Battery in 2000 and prior to that, he worked as a product manager at Real Networks, an operating executive at SkyTV, and a management consultant with Booz-Allen. Neeraj holds an Engineering degree in Computer Science from Cornell University as well as an MBA with honors from the  Harvard Business School. He is a Charter Member of TiE, an active advisor to several local entrepreneurs, and was named to the Forbes Midas List in 2011.

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Lynne Biggar
Executive Vice President, Chief Marketing and Communications Officer, Visa Inc

Lynne Biggar joined Visa, Inc as Executive Vice President, Chief Marketing and Communications Officer in January 2016. Prior to that, she served as Executive Vice President, Consumer Marketing + Revenue at Time, Inc. where she oversaw a $1B+ consumer marketing program with a global team of over 1,300 professionals. She joined Time Inc. from American Express where she spent more than 20 years.  In her time there, she led key businesses including Consumer Travel, Membership Rewards & Strategic Card Services, and International Card Products & Experiences. She also spent several years leading American Express’s consumer product acquisition team, including launching an early customer engagement strategy. Lynne holds a BA in International Relations from Stanford University and an MBA from Columbia University. She serves on the board of directors of Voya and several not-for-profit organizations including The New 42nd Street, an award-wining organization that provides theater and arts access and education to the children of New York City and their families.

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Susan L. Bostrom
Former EVP. Cisco Systems

Sue Bostrom is former executive vice president and chief marketing officer at Cisco Systems. With almost 14 years at Cisco Systems in a variety of roles and more than 20 years of strategic marketing experience, she was responsible for developing and communicating Cisco’s vision and strategy through positioning, branding, advertising, and product marketing. She also had responsibility for the Worldwide Government Affairs organization and Cisco’s Small Business Council. Ms. Bostrom also served as the executive sponsor of the Women’s Initiative at Cisco from 2001 through 2004. Prior to her role as Cisco’s chief marketing officer, Ms. Bostrom built and led the Internet Business Solutions Group (IBSG), bringing vertical expertise and Internet business best practices to Global Fortune 500 companies and heads of state. Previously, Ms. Bostrom held leadership positions at FTP Software, National Semiconductor and McKinsey & Company. She  serves on the board of directors for Varian Medical Systems, Cadence Design Systems, Stanford Hospital & Clinics and Georgetown University in Washington, D.C. She also serves on the advisory board of the Stanford Institute for Economic Policy Research (SIEPR) and the Stanford Graduate School Business Advisory Council. Ms. Bostrom holds an MBA degree from the Stanford Graduate School of Business and BS degree in marketing from the University of Illinois, graduating in the top 1% of her class.

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Cammie Dunaway
Former U.S. President and Global Chief Marketing Officer, KidZania

Cambria (Cammie) Dunaway served as U.S. President and Global Chief Marketing Officer at KidZania, an international location-based entertainment concept focused on children's role-playing activities, from October 2010 to December 2014. From October 2007 to October 2010, Ms. Dunaway served as Executive Vice President for Nintendo, with oversight of all sales and marketing activities for the company in the United States, Canada, and Latin America. Before joining Nintendo, Ms. Dunaway was Chief Marketing Officer for Yahoo! from June 2003 to November 2007. Prior to joining Yahoo!, Ms. Dunaway was at Frito-Lay for 13 years in various leadership roles in sales and marketing, including serving as the company's Chief Customer Officer and as Vice President of Kids and Teens brands. Ms. Dunaway currently serves as a director of Red Robin, Inc. and as an Advisory Director of Nordstrom fsb. Ms. Dunaway holds a Bachelor of Science degree in business administration from the University of Richmond and an M.B.A. from Harvard Business School.

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Tae Hea Nahm
General Partner, Storm Ventures

Tae Hea Nahm is a founding general partner of Storm Ventures focusing on mobile and SaaS. His current mobile investments include: AirPlug, Averail, Com2uS, MobileIron, Modo Labs and Silego; and prior, AireSpace/founding CEO (Cisco), Berkana/co-Chairman (Qualcomm), MCubeWorks (CoreLogic) and JetCell (Cisco). His current SaaS investments include: Cloudwords and Marketo – and Averail, MobileIron and Modo; and prior, Access360 (IBM), EchoSign (Adobe) and OSA Technologies (Avocent). He was previously a partner at Venture Law Group and Wilson Sonsini Goodrich & Rosati, and holds an AB in Applied Math from Harvard College and a JD from University of Chicago Law School.

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Roger Siboni
Former CEO, Epiphany
Former COO, KPMG

Roger S. Siboni has been a member of the Marketo Board of Directors since 2011. Roger was the Chairman and former CEO of Epiphany, Inc., the leading provider of intelligent customer interaction software. Before joining Epiphany, Roger was Deputy Chairman and Chief Operating Officer of KPMG Peat Marwick—a $9 billion, 85,000 person worldwide accounting and consulting organization. As COO, Roger led the firm to consecutive years of record revenue and profitability. Prior to becoming Deputy Chairman, as head of KPMG's Technology Practice, he grew that business by over 250 percent in his four years of leadership. Roger currently serves on numerous boards including Dolby and Cadence Design Systems, and has served on the boards of FileNet, Macromedia, ArcSight, InfoGroup, Active Software and Postini. A graduate of the University of California at Berkeley, Roger is past Chairman of the Advisory Board for the Walter A. Hass School of Business at the University of California at Berkeley.

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Wes Wasson
Former Chief Marketing Officer, Citrix

Wes Wasson is the former senior vice president and chief marketing officer of Citrix, an industry leader in mobility, collaboration and cloud computing, and one of the top ten SaaS vendors in the world. During his tenure at Citrix, Wes was a key driver of the business, product and go-to-market strategy that helped Citrix grow from a single-product company, to a multi-billion dollar industry leader. A frequent keynote speaker who consistently ranked among the top CMOs in high tech, Wes has also been recognized by the Bay Area News Group as the top executive leader in Silicon Valley based on surveys of Silicon Valley companies and their employees. The former Sun Microsystems and Network Associates executive brings an extensive track record of success to the Marketo board, with nearly 20 years of experience building and growing enterprise software companies. At Sun, Wes served as vice president in the Java Enterprise System line of business, where he helped Sun achieve number one market share positions across several industry segments. Prior to Sun, he held several senior leadership positions at Network Associates, where he helped them grow from a $200M single product company into a $1B industry leader in networking and security in just under four years.

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