Pinterest is a virtual scrapbook or pinboard that allows users to share and organize visual imagery and link to external sites. You can even think of it as a visual search engine. Pinterest can serve different purposes depending on the type of business you’re promoting. For B2B organizations, it’s a great way to curate visual content like infographics, videos, company culture, and even blog posts.
Download this cheat sheet to learn about social media marketing on Pinterest, and get some quick action items and best practices that you can use right away.