Marketing Automation Software
Easy. Powerful. Complete.
Our marketing automation software gives you the power and flexibility to execute better campaigns and generate more revenue with less manual effort. It lets marketers focus on the strategic and creative elements that improve marketing return on investment (ROI) — not the mechanics of executing programs or complex tools.
Only Marketo provides ease and speed, so you get value fast without complex implementation and training, combined with enterprise-level power and flexibility so you never outgrow the system or run into roadblocks.
Marketo Marketing Automation works seamlessly with Marketo’s other applications to create a complete digital marketing solution:
- Email Marketing: Engage customers and prospects with relevant, conversational email campaigns, coordinated with other channels.
- Social Marketing: Make every campaign social by with plug-and-play interactive social functionality, integrated with marketing automation.
- Marketing Management: Manage and collaborate on marketing budgets across the organization, integrated with marketing programs to get actual investment amounts.
- Analytics: Measure the return on investment (ROI) of any marketing program, optimize marketing mix, and prove marketing’s impact on revenue.
- Sales Insight: Deliver marketing automation insights and campaigns to sales representatives without ever leaving the familiar CRM system.
New to Marketing Automation? Learn the basics in our eBook: What is Marketing Automation?
Easy and Powerful
Marketo is designed for agile marketing, so you can start fast and earn quick wins. When you are ready, Marketo has the depth to help even the most complex organizations create more sophisticated campaigns and turbo-boost revenue marketing efforts. Marketo is the only solution that delivers quick success with the basics, with no compromises as your needs grow. Don’t spend your time training a power user. Go with a modern platform that makes every marketer powerful.
To learn more, download some of our free Marketing Automation resources, including:
- The Definitive Guide to Marketing Automation. Free 100+ page book covering every aspect of marketing automation success.
- Analyst Reports. Download analyst reports evaluating Marketo and other vendors in the marketing automation space.
- Marketing Automation Buyer’s Guide. Includes Sample Marketing Automation RFP Template, ROI Calculator, Demo Checklist, and more.