"We now have 100% visibility into what’s happening across marketing and across our website. We also have a 10%, or better, decrease in our cost of sale, a 30% decrease in our sales cycle and a 78% improvement in qualified leads. So the Marketo piece is critical to our operations and going forward I couldn’t see living without it." Paul Dunay, CMO | Networked Insights

"Marketo has made us faster, smarter, and generate more revenue; it just changes the game.... We rely extensively on Marketo, and, using it in conjunction with Salesforce.com on the sales side, our revenue has more than doubled." Dave Lee, VP of Sales and Marketing | LeadMD

"I’d say the thing that really transformed the sales team’s acceptance of Marketo and their engagement of Marketo was when we launched lead scoring, because they saw a really measureable increase in the quality of leads that were coming through to them." Frank Carron, VP Marketing | Aconex

"Marketo is great because we now can prove our Marketing return on investment. It has had a really great and powerful impact on our organization, because I’m able to present findings to my boss that she’d never see had we not had the solution." Laura Maiurano, Sr Manager of Digital Marketing | Buddy Media

""We added on Marketo and it essentially opened up a door to a whole new way of thinking about nurturing people through the sales cycle." Donald MacCormick, Chief Product and Marketing Officer | Antivia

"When we started with Marketo, we were around 1-2,000 developers and zero customers. Over the course of this past year we’ve grown to 70,000 developers… On the customer side, we launched in March at zero and now have grown to 300 customers in less than 4 months." Scott Schwarzhoff, VP Marketing | Appcelerator

"A significant change we’ve seen is the reduction in time frame from point of contact to sale. There is no doubt about that. It’s something like 130 days down to 30 days, it’s significant and that has made a huge impact on our company." Peter Morrissey, Managing Director | Time & Attendance

"Marketo is earning us a seat at the revenue table. We find ourselves now really having an audience with the CEO and the CFO and they are asking us questions about revenue. That what’s really changing the game." Nnamdi Nwoke, Marketing Manager | Navicure

"We no longer have sales and marketing alignment issues and we have a ton more intelligence about our prospects that we didn’t have before… It’s definitely enriched the opportunities we’ve presented to our clients and we’ve created a whole new revenue stream around that as well." Larry Fleischman, Marketing Director | Televerde

"I had 19 sales reps doing $30,000 a month before Marketo; 18 months later, I now have 55 sales reps doing $70,000 plus a month. So I've tripled my sales team and they've more than doubled their productivity simply by using very simple elegant integration between Marketo, Jigsaw and Salesforce.com." Kevin Akeroyd, President | Jigsaw

"Marketo has given us an ability to be better Marketers and were excited about the ability to show how Marketing creates value throughout the entire sales funnel." John Westby, Marketing Director | SpringCM

"With Marketo Sales Insight we’re able to really decrease the time it takes reps to follow up and make them more efficient, and over the last 7 months we’ve been able to see revenues and pipeline pick up roughly by over 120%." Evan Whitenight, Director of Marketing | Reachforce

"Marketo Sales Insight enables us to better manage our pipeline, prioritize our strongest leads and has helped boost lead conversions by 32%." Sally Lowery, Director of Lead Acquisition | Bronto

"Marketo has enabled us to fully automate our Free Trials Program for hundreds of Corporate and Open Source prospects per month…" Guy Marion, EVP Business Dev & Marketing | Codesion

"Marketo enables us to speak a common language and communicate more effectively throughout a lengthy, complex sales cycle." Paul Kuhne, Marketing Director | eChalk

"[Marketo has] been very helpful walking through the solutions with me. They came to meet all of our needs very quickly and treated us like we were their number one priority… " Jodi Florence, Marketing Director | IDology

"In our second year of using Marketo, we now drive significantly more sales opportunities with the same budget and have increased sales-ready leads by 400%." John Watton, VP Marketing | ShipServ

"I was able to accomplish in days the same result that I spent months trying to do in our previous solution." Kristin Hersant, Corporate Development Director | StrongMail

"Marketo helps us better understand who our best prospects are and how we can best convert those prospects into customers." Stephanie Richman, Sales Ops & Lead Gen Director | TARGUSinfo

"Marketo gives us a full-service approach. We have increased our campaign flow by 40%, while reducing our marketing spend." Tapan Bhatt, Marketing Director | Vendavo

"Marketo gives us the ability to capture not only demographic information, but also behavioral information. Progressive profiling is a huge hit for us. We ask five questions the first visit, then five the next, and we've gained a lot of explicit information." Annette Giambroni, Marketing Director | Zuora

"Since using Marketo, we've observed a tremendous amount of benefits. First of all we have measurable ROI. This is something that we haven't been able to, to offer our organization with our other tools.“ Jennifer O’Brien, Marketing Director | Egencia

"Lead generation is up two fold this year and we’ve been able to show we’ve generated 7 extra sales opportunities. So our sales qualified leads are up massively and that’s worth about 150,000 euros for the business." Jane Wade, Global Marketing Manager | Flowmaster

"Marketo is a thought leader, they’re not just giving us tools and software; they continue to teach us, how to be better marketers and how to take advantage of the new technologies that can help us drive revenue for the company" Will Wiegler, VP of Marketing | BigMachines

"One of the great impacts with Marketo has been really quickly in the number of opportunities that we’ve pushed into the system. We’ve almost doubled the number of opportunities that are accepted by the sales team from the lead gen folks." Ralf Vonsosen, VP of Marketing | InsideView

"We've had very significant growth in several areas. I can tell you that the one that my CEO is most excited about is that, this year we'll have at least 100 percent year-over-year growth in our revenue." Jeff Yoder, VP of Global Marketing Strategies | ComSci

"The quick feedback that you get from Marketo- immediately knowing and feeling better about having a success with a particular campaign through the analytics that are provided- is a great fun factor." Chris Newton, VP of Marketing | Xactly

"In terms of our investment in Marketo, it’s more than paid for itself: the increased engagement with sales, the better conversion rates, the overall satisfaction of the marketing team in using it are some of the more intangible benefits." Carl Landers, VP of Marketing | Serena

"At the end of the day its about growing sales, and in one of the products where we’ve specifically deployed Marketo as the key thing to drive sales, we’ve seen sales increased by over 150% in just 9 months." Billy Boyle, Co-Founder | Owlstone

"The wow factor for me is the results in our conversion. I now look at the number leads that come through after they’ve been nurtured and scored correctly and see the improvement in our conversion rates." Colm Mulcahy, Chief Sales and Marketing Officer | eSpatial

"Marketo gives you so much power and so much relevancy to have a conversation with the sales people and also to help you make good decisions about where you’re going to spend your time, where you’re going to spend your money." Tracy Eiler, Chief Marketing Officer | Cloud 9

"We market globally, and now because of Marketo’s ease of use, we're able to easily build emails and landing pages, clone them, and pull in translated copy. So we've definitely expanded the number of languages that we contain within our campaigns." Daniela Szymczak, Senior Manager, Marketing Cultivation | Ciena