Success Snapshots

Ed Lemire
Acteva

Marketo makes every member of my team more efficient. We have better time-to-market and are more nimble – which means better results for less money.

Ed Lemire, Executive Vice President Learn More»
Ben Lamorte
Alight

With Marketo, we now generate five times the number of leads at half the cost.

Ben Lamorte, Vice President of Sales Learn More»
Celia Brown
boomi

Marketo allows us to scale exponentially without the expense or risk of hiring additional Sales or Marketing resources.

Celia Brown, Marketing Manager Learn More»
Bronto-Sally-Lowery
Bronto

Marketo Sales Insight enables us to better manage our pipeline, prioritize our strongest leads and has helped boost lead conversions by 32%.

Sally Lowery, Director of Demand Generation Learn More»
Julie Perino
Cloud9 Analytics

Marketo campaigns have yielded a 20% boost in lead-to-opportunity conversion rate and a higher probability to close.

Julie Perino, Director of Marketing Learn More»
Emily Salus
CollabNet

Marketo helps our world-class sales team to focus on the right deals, which is a key factor driving our growth.

Emily Salus, Senior Marketing Manager Learn More»
ColumbiaSoft - JimKemp
ColumbiaSoft

Marketo enables us to take a more sophisticated approach to lead management and get immediate results.

Jim Kemp, Marketing Manager Learn More»
TARGUSinfo - Stephanie Richman
Targus Info

Marketo helps us better understand who our best
prospects are and how we can best convert those prospects
into customers.

Stephanie Richman, Director of Sales Operations and Lead Generation Learn More»
Guy Marion
CVS Dude

Marketo has enabled us to fully automate our Free Trials Program for hundreds of Corporate and Open Source prospects per month.

Guy Marion, EVP of Business Development and Marketing Learn More»
Elluminate

We now have more qualified leads, better segmentation
and a powerful, flexible and elegant way to manage and
measure them.

Carol Sullivan, Director of Global Sales Operations Learn More»
Enquiro

With Marketo, we’ve seen new revenue from talking to the right prospects at the right time.

Andrew Spoeth, Director of Marketing Learn More»
Lilia Todorova
corperate visions

With Marketo, our leads are not only more qualified, they represent the single largest contributor to the pipeline and over 25% of the closed revenue.

Lilia Todorova, Marketing Director Learn More»
Amy Abascal
GroundWork

At GroundWork, our sales reps use the leading indicators in Marketo Sales insight to prioritize their day.

Amy Abascal, Sr. Manager Websites and Creative Services Learn More»
Pervasive

We continue to be impressed by Marketo's sophisticated campaign management, flexibility, data sync with Salesforce and overall values.

David Inbar, Director Worldwide Marketing and Channel Development
Dyke Hensen
PivotLink

We needed marketing automation tools to pull off our multi-channel marketing plan, and Marketo has given us everything we need at a time-to-value I couldn’t have dreamed of.

Dyke Hensen, Chief Marketing Officer Learn More»
Don Lavallee
Sharp

Marketo provides Sharp Solar Energy Systems Group with a flexible and cost effective way to route leads to our global sales channel. Its easy integration with our web site and salesforce.com helped us launch both solutions in 60 days.

Don Lavallee, Director, Strategic Business Operations
Sharp Microelectronics of the Americas
Sierra Atlantic

Marketo has made our sales team more successful. We have reduced cold calls by more than 50%, doubled the lead flow and increased new customers by 70%.

Scott Ciccone, Director of Marketing Learn More»
Ship Serv

In our second year of using Marketo, we now drive significantly more sales opportunities with the same budget and have increased sales-ready leads by 400%.

John Watton, VP Marketing Learn More»
Dan Mccourt
SlideRocket

Marketo has fundamentally improved teamwork between our marketing and sales teams. We can now provide sales with actionable insight about customer behavior.

Nat Robinson, Vice President of Marketing and Business Development Learn More»
Dan Mccourt
Southco

Marketo has enabled Southco to send more frequent and relevant customer communications and to execute our targeted global campaigns with less effort and greater efficiency.

Dan Mccourt, Manager, North American Marketing and Communications
Tapan Bhatt
Vendavo

Marketo gives us a full-service approach. We have
increased our campaign flow by 40%, while reducing
our marketing spend.

Tapan Bhatt, Director of Marketing Learn More»
Vocalocity

Finally we have a tool that allows sales and marketing to work together to revive old leads and move new leads through the funnel faster.

David Politis, Executive Vice President and General Manager Learn More»
Zuora

We use Marketo to translate positive industry buzz into tangible business results, including a significant boost in sales pipeline revenue and a 460% increase in ACV.

Tricia Reilly, Director of Marketing Learn More»
Erale Jen
Acteva

Marketo helps us gather better lead intelligence and engage in more meaningful conversations with prospects.

Jen Erale, Director of Corporate Marketing Learn More»
Erale Jen
Acteva

After a one-day implementation of Marketo, we doubled the effectiveness of our marketing programs and improved lead quality and marketing and sales alignment.

Jodi Florence, Marketing Director Learn More»
Guy Marion
CVS Dude

Marketo has enabled us to fully automate our Free Trials Program for hundreds of Corporate and Open Source prospects per month.

Guy Marion, EVP of Business Development and Marketing Learn More»
Adrienne Kloock
Qualifacts

Organic searches are up, Pay-Per-Click is down, so we’re spending less for people to visit us more: that is what I was hoping to achieve with Marketo.

Adrienne Kloock, Marketing Coordinator Learn More»
Paul Kuhne
eChalk

Marketo enables us to speak a common language and communicate more effectively throughout a lengthy, complex sales cycle.

Paul Kuhne, Director of Marketing Learn More»
Diana Lustenader
Kapow Technologies

With Marketo, I can actually think more strategically
about my marketing initiatives instead of worrying about
logistical details.

Diana Lustenader, Marketing Specialist Learn More»
Acteva Generates $2M in New Revenue and Priceless Partner Satisfaction Using Marketo
Alight Planning Sharpens Sales Focus and Improves Lead Quality by 2x Using Marketo
Boomi Doubles Productivity and Achieves 30% ‘Marketing Effectiveness’ Rating
Bronto Improves Lead Qualification and Conversion Rates
Cloud9 Analytics Improves Lead Quality and Sales Effectiveness With Marketo
CollabNet Uses Marketo to Increase Pipeline Visibility and Sales Productivity
ColumbiaSoft Accelerates the Delivery of Lead Nurturing Campaigns by 7x
Corporate Visions Improves Lead Quality and Qualified Leads by 5x
CVSDude Increases Web Visit-to-Trial Conversion Rate by 10-15% Using Marketo
eChalk Relies on Marketo to Support Marketing and Sales Collaboration
Elluminate Improves Lead Quality and Email Marketing Agility
Enquiro Increases Sales Productivity by 20% and Improves Marketing and Sales Alignment
GroundWork Uses Marketo to Increase Visibility, Focus and Sales Insight
IDology Doubles Marketing Efficiency, While Improving Lead Quality and Accountability
Kapow Increases PPC Results and Improves Data and Lead Quality
PivotLink Uses Marketo to Increase Marketing-Driven Pipeline 70%
Qualifacts Realizes Increase in Web Traffic and Improved Communication Between Marketing & Sales Teams
ShipServ Drives 75% More Opportunities With Same Budget
Sierra Atlantic Doubles Lead Flow and Adds 70% New Customers With Marketo
SlideRocket Improves Lead Knowledge and Actionable Insight With Marketo
TARGUSinfo Drives Lead Generation Programs That Sales Wants
Vendavo Increases Campaign Flow by 40%, Reduces Marketing Spend
Vindicia Uses Marketo to Improve Lead Quality, Insight and Conversion Rates
Vocalocity Saves Time and Money While Improving Marketing and Sales Collaboration
Zuora Boosts Average Contract Value by 460% With Help From Marketo