Marketo Sales Insight

Understand, Prioritize & Close the Hottest Sales Leads

Unlike other sales lead management and effectiveness solutions that show granular activity data without synthesis or analysis to highlight what’s really important, only Marketo helps reps focus on the key moments that really matter to sales. And, as a 100% native Force.com application, Marketo Sales Insight offers complete Salesforce CRM integration, providing a familiar user interface, no new tools to install, and no need for additional IT involvement.

Best Bets and Watch List

Focus instantly on the hottest sales leads and opportunities

See a dashboard of your best prospects
Prioritize time based on quality
Find the hottest opportunities using urgency
Follow sales leads and contacts you care about

Behavior Tracking

Monitor the interesting moments and behaviors that really matter to sales

Get Facebook-style “status updates” from the sales leads and contacts you follow
Highlight key activities that indicate buying interest
Warm up cold calls by seeing which leads open emails and visit the website
Use the collective intelligence of marketing and sales to synthesize detail activity data

Mobile Access

Get status updates from your leads and contacts, anytime and anyplace

See continuous updates from your sales leads & contacts
Subscribe to your feed over RSS
Get instant notifications over email or a mobile device
Review updates on iPhone, iPad, or Android device

Insight to Action

Sell smarter using Marketo email marketing and Smart Campaigns

Work directly inside Outlook or Salesforce CRM
Send individual emails or entire campaigns to multiple recipients
Use best practice templates or start from scratch
Add prospects to lead nurturing flows and other campaigns

Anonymous Web Traffic Analysis

Turn anonymous web visitors into leads

Define the territory you want to monitor
See names of companies visiting the website
Use LinkedIn to find connections at visiting companies
Research companies and access new contacts using Data.com

Native Force.com Application

Work natively inside Salesforce CRM

Works the way Salesforce works
Fast user adoption with minimal training
Pushes the latest info to Chatter feeds
Easy to install by any Salesforce admin

Your privacy is important to us.

Demo Free Trial

RPM Suite
Overview Lead
Management Sales
Insight Revenue Cycle
Analytics

About Marketo

About Marketo

Marketo combines everything you need to manage demand generation campaigns and generate quality sales leads—including B2B email marketing, lead nurturing and lead scoring—with analytics to measure marketing ROI and forecast marketing's impact on revenue. But unlike other marketing automation solutions, Marketo's delivers this sophisticated functionality with a flexible and easy user experience that enables faster success, with less risk.

Marketo Lead Management gives Marketers the power and flexibility to automate demand generation campaigns and deliver high quality leads with less effort. Marketo Sales Insight helps Sales understand, prioritize and interact with the hottest leads and opportunities to close more business faster. Marketo Revenue Cycle Analytics enables marketers to measure, optimize, and forecast the revenue cycle and, though an understanding that these processes take place over time, gain an insight into performance based on past results and future projections.

Together, these cloud-based SaaS solutions help marketing and sales teams at mid-size and global enterprise companies shorten revenue cycles, demonstrate marketing ROI, and ignite explosive revenue growth.