Marketing Automation Pricing

Fast and Easy B2B Marketing Automation Software

Unlike other marketing software companies, Marketo’s pricing is:

  • Simple
  • Transparent
  • No Hidden Fees
  • No Upfront Costs

Pricing for Marketo Lead Management



Entry Standard Professional Enterprise
Monthly Cost $1,500$2,800$5,000$10,000
Set-Up FeesNoneNoneNoneNone
Functionality Complete Complete Complete Complete
Max Size of
Lead Database
10,000 50,000100,000250,000
Call for higher
Monthly Usage
Units* Included
20,000100,000400,0001,000,000
* A usage unit is one email sent or one landing page view. Additional usage units are available.

To purchase Marketo Lead Management today, please contact Sales at or call +1-650-655-4852. You will need to accept our End User Services Agreement.

Pricing for Marketo Lead Insight for Sales

The beta program for Marketo Lead Insight for Sales is by invitation only, however, we anticipate opening up the program to others soon. If you are interested, please apply at www.marketo.com/lead-insight-beta.

Our Commitment to Your Success

At Marketo, the commitment to customer success does not come with a price. Each subscription to Marketo Lead Management includes: