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Focus Instantly On the Hottest Sales Leads and Opportunities

When sales reps focus their time on the hottest sales lead and opportunities, they close more business faster. With Marketo’s sales effectiveness software, you can:

Generate 23% More Revenue

According to CSO Insights, companies that say it is easy to get access to information about prioritizing sales efforts earn 23% more revenue than companies that say it is hard. However, most companies do not give their sales reps sufficient information to focus their time on the best opportunities. All too often, the rep simply sees a prospect’s name, company, and perhaps some self-reported (and often inaccurate) BANT information. As a result, 20% or more of a rep’s time is wasted talking to the wrong people.

With Marketo Sales Insight, reps get a single dashboard of their leads and contacts prioritized using a combination of lead score (quality) and urgency (hotness). This view tells reps which are their “best bets” and which sales leads and contacts are ready for, and most likely to appreciate, a call or email from them.

Dramatic Improvement in Sales Productivity

How much more revenue could your current sales reps generate if they had the ability to instantly prioritize their time on the hottest sales leads and opportunities?

• Generate more revenue: Create up to 23% better revenue attainment by focusing sales reps on the hottest leads and opportunities
• Improve sales productivity: Spend time with the leads and contacts that are showing the strongest buying signs
• Save money: Grow revenue faster without adding more sales reps
• Increase management effectiveness: Monitor the hottest leads assigned to your team and ensure they’re being followed up on