Marketo Selected by AlwaysOn as an OnMedia Top 100 Winner

Recognized for Creating New Opportunities in Marketing, Branding, Advertising, and Publishing

SAN MATEO, CA – January 20, 2010 – Marketo, the revenue-focused marketing automation company, today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Marketo was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

"Our view is that we are still moving up a very steep Internet innovation curve, which means the media world will continue to be radicalized," said Tony Perkins, founder and CEO of AlwaysOn. "We congratulate Marketo for their success in introducing the tools, services, and platforms that continue to disrupt the old ways of Madison Avenue for the benefit of marketers and content consumers alike."

The OnMedia 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2010 list.

Marketo and the OnMedia Top 100 Companies will be honored at AlwaysOn’s OnMedia NYC event on February 1st, 2010, at the Mandarin Oriental Hotel in New York City.

The AlwaysOn's OnMedia two-and-a-half-day executive event features high-level debates on which forces are disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries. Marketo President and CEO Phil Fernandez will present his views on the future of marketing in the CEO Showcase scheduled for 9:55am ET on February 2nd.

"Marketo is transforming the ways in which marketing and sales teams do business,” said Phil Fernandez, president and CEO at Marketo. "Being named an AlwaysOn OnMedia Top 100 award winner is a great honor and testament to our role in leading the revenue revolution."

Marketo's uncompromising software solutions give marketers the power and flexibility to automate demand generation campaigns and deliver high quality leads with less effort, as well as help sales understand, prioritize and interact with the hottest leads and opportunities to close more business faster. With Marketo, marketing and sales teams of all sizes are able to shorten revenue cycles, demonstrate marketing ROI, and ignite explosive revenue growth.

A full list of all the OnMedia Top 100 winners can be found on the AlwaysOn website at: http://alwayson.goingon.com/permalink/post/34216

About AlwaysOn

AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network (alwayson.goingon.com). In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, OnDC, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen, GoingGreen East, and GoingGreen Europe. The AlwaysOn network and live event series empower readers, event participants, sponsors, and advertisers to spearhead the global innovation economy.

About Marketo

Marketo is the revenue-focused marketing automation company, revolutionizing how marketing and sales teams of all sizes sell and succeed at every stage of the revenue cycle. Delivered in the Marketing Cloud, Marketo's powerful and easy solutions provide the fastest time to value and ignite explosive revenue growth from the earliest stages of demand generation and lead management to the pursuit of revenue and customer loyalty.

Marketo Lead Management helps Marketers acquire, nurture and qualify more high quality sales leads with less effort, while Marketo Sales Insight helps Sales understand, prioritize and interact with the hottest leads and opportunities to close business faster. Known for providing breakthrough innovation and the utmost in usability, Marketo was voted 'Best Marketing Automation Application' and 'Best Mass Emails Solution' by Salesforce customers on the Force.com AppExchange. As of December 2009, more than 350 enterprise and mid-market clients in 14 countries have selected Marketo.