Marketing is hard. Buying has fundamentally changed, and marketing is more important than ever. But there is a confusing proliferation of new channels and tactics, processes are becoming more sophisticated (and more complicated), and we need to measure and prove impact on revenue like never before.
Until recently, each company had to figure all this out on their own. But now, you’re not alone. Marketo has made thousands of companies successful with marketing automation – more than any other vendor – and we’ve built our marketing platform to enable you to share ideas and
best practices with each other.
This means you get access to a powerful network of ideas, experts, and integrated solutions that simplify your world, surrounds you with other great marketers, and helps you get to the results you need faster. We call this Marketing Nation.
Simplify. Share. Succeed.
The Marketing Nation is where people, technology and ideas converge to help marketers get the fastest speed to results.
Best Practices Thousands of critical business processes have been designed, optimized, and proven across Marketo’s customer base. With Marketo’s Program Exchange, you have access to a shared library of pre-built verified programs and the ability to exchange marketing programs with other users. This means you can take advantage of their best practices to jump-start your implementation and see results faster and with less risk.
Knowledge and Ideas A key part of success is exposing your team to new ideas and industry best practices. The more they are exposed to new ideas, the more likely they will be to innovate and drive best practice for your business. The Marketing Nation gives you access to hundreds of online resources, an award-winning blog, and insights from key marketing leaders. You also get the ability to learn from other customers at our annual Marketo User Summit as well as regional user groups in 26 cities around the world – and growing.
Community The Marketing Nation delivers a community of over 30,000 marketing users with rich experience and expertise in using Marketo to drive leads, revenue, and growth. This community can help get your questions answered, offer real-time support, and provide ideas and inspiration to take your marketing success to the next level.
Consultants and Experts The Marketing Nation gives you access to services, support, and technical and creative assistance delivered by in-house experts with over 45,000 hours of customer experience and a growing network of preferred partners - so you can achieve maximum value from your Marketo solution. Outside consultants and experts can help you with strategy and process design, change management, technical integrations, and more.
Integrated Solutions Marketo LaunchPoint offers the most complete ecosystem of partners, providing a single source to search and identify trusted, relevant marketing solutions. With multiple solutions in each of a broad set of application categories, you can have the confidence that the platform will work with the technologies you have today as well as any systems you may need to use in the future.
The Power of the Network, Made Possible By the Platform
As the Marketing Nation gets bigger, it gets more valuable – just like a social network. This exponential power is unlocked by Marketo's extensible marketing platform, which is designed to support the sharing of ideas, best practices, and benchmarks across our customer base.
That’s why only Marketo can deliver the Marketing Nation to you. We’ve made more companies successful with marketing automation than any other vendor, and are the fastest growing marketing software company. Our “network” is the strongest, and it’s growing stronger every day.
By combining the industry’s most complete marketing platform with the Marketing Nation, Marketo gives you the ability to tap into the success of all the customers who’ve come before you to dramatically increase the likelihood of your own success.