About Marketo
About
Powerful and Easy Software to Turn Marketing into Revenue
Marketo provides marketing automation and sales effectiveness solutions that help B2B marketing and sales teams at global enterprise and mid-sized companies unlock growth across the revenue cycle. Marketo’s powerful on-demand solutions are easy to learn and use, meaning customers are successful faster without sacrificing the high-end functionality they need.
Known for providing breakthrough innovation and explosive growth, Marketo was voted 'Best Marketing Automation Application' and 'Best Mass Emails Solution' by Salesforce customers on the Force.com AppExchange. As of March 2010, more than 450 enterprise and mid-market clients in 14 countries have selected Marketo.
Watch Executive What Are Marketo’s Products?
Marketo Lead Management gives Marketers the power and flexibility to automate demand generation campaigns and deliver high quality leads with less effort. Marketo Sales Insight helps Sales understand, prioritize and interact with the hottest leads and opportunities to close more business faster. Together, these cloud-based SaaS solutions help marketing and sales teams at mid-size and global enterprise companies shorten revenue cycles, demonstrate marketing ROI, and ignite explosive revenue growth.
What Makes Marketo Different?
Unlike other marketing and sales solutions, Marketo provides powerful, uncompromising functionality with a fun, easy-to-adopt user experience. Combined with our on-demand model plus no charges for basic setup, integration or training, this means Marketo delivers the fastest time to value in the industry.
What Do Industry Analysts and Customers Say?
Industry analysts and Marketo customers consistently praise us for our powerful yet inviting functionality, incredible ease of use, superior customer service, and fast time to value. Forrester gave Marketo the highest possible scores for lead nurturing and lead scoring, and Salesforce customers voted Marketo ‘Best Marketing Automation Application’ and 'Best Mass Emails Solution' on the Force.com AppExchange.
- Read Marketo reviews
What Does It Take To Get Started?
Marketo’s on-demand solutions are easy to buy because they don’t require complex implementation or upfront fees, easy to own because they don’t require IT support, and easy to use without specialized technical skills or significant training.
Pricing for Marketo Lead Management starts as low as $1,200 a month, and qualified customers who commit to running a production campaign can get started with a free trial that includes set-up, training, and integration. Marketo Sales Insight is sold on a per-seat subscription basis in conjunction with Marketo Lead Management and Salesforce CRM.
- Sign up for a free trial
Who Are Marketo's Customers?
As of March 2010, Marketo has more than 450 mid-sized and enterprise divisional customers in B2B industries such as high technology, financial services, healthcare, communications and professional services.
- See Marketo's customer list
When Was Marketo Founded?
Marketo was founded in 2006 by the world-class marketing software executives who transformed B2C marketing at Epiphany. They started Marketo with a mission to change the way marketing and sales teams collaborate throughout the revenue cycle by re-imagining the impact of B2B marketing automation and sales effectiveness solutions on revenue growth.
- See Marketo's executive team
