Redefining Marketing Automation with Marketo Revenue Cycle Analytics
Powerful marketing analytics to measure and optimize the revenue cycle and accelerate predictable revenue. » | Read More
Powerful and Easy Software to Turn Marketing into Revenue
Marketing automation that helps B2B marketing and sales teams at mid-sized and large businesses unlock faster revenue growth. » | About Marketo
Achieve Success Faster with the Best User Interface
Powerful interface is to easy to learn and use, so you translate ideas into action faster without sacrificing high-end functionality. » | World-Class Usability
Security, Scalability, and Functionality for Global Enterprises
Enterprise Architecture provides reliable and secure marketing automation for large global and mid-sized companies. » | New Enterprise Architecture
Marketo Wins "Best Marketing Solution" CODiE Award
Industry Recognizes Marketo for its Powerful
Solutions that Accelerate Predictable Revenue » | Read More
Revenue Cycle 
About Marketo
Powerful and Easy
Reliable and Secure
Best MarketingGenerate, Nurture and Qualify More High Quality Sales Leads With Less Effort
Built by marketers, for marketers. Marketo combines everything you need to manage demand generation campaigns and generate quality sales leads – including email marketing, lead nurturing and lead scoring – with analytics to measure marketing ROI and forecast marketing’s impact on revenue. But unlike other marketing automation solutions, Marketo’s delivers this sophisticated functionality with a flexible and easy user experience that enables faster success, with less risk.
Understand, Prioritize & Interact With the Best Sales Leads and Opportunities
Marketo extends insight and action to the front lines by letting sales reps send personalized email campaigns, get instant updates when prospects open email or visit the web site, and see detailed profiles of online behaviors and relevant buying signs – all from an easy-to-use, 100% native Salesforce CRM application. The result? Sales efforts are prioritized on the best leads and opportunities, more reps exceed quota, and revenue grows faster with less effort.
Measure Marketing ROI and Forecast Marketing’s Impact on Revenue
Marketo provides sophisticated yet easy-to-understand analytics to help executives plan budgets, forecast results, and demonstrate the revenue impact of every marketing interaction. Unlike traditional analytics that fail to capture the complexities of B2B marketing, Marketo provides a detailed understanding of how leads really move through revenue stages and how programs today influence pipeline and revenue tomorrow. The result? Marketing is no longer a cost center and becomes a respected part of a company’s revenue process.
Align Sales and Marketing to Boost Growth and Accelerate Revenue
Companies are challenged with how to generate new sources of untapped revenue. Today, sales is held accountable for predicting revenue and marketing is viewed as a cost center. Marketo is transforming this organizational challenge by improving how marketing and sales work – and work together - to better predict revenue. The result is that marketing can accurately measure and forecast the affect that it has on revenue – and earns a seat at the revenue table.
